Product Support (By Category)

This page provides product-specific care guidance so you know exactly how to store, handle and enjoy your groceries after delivery. Our support covers butchered meat, seafood, dairy & eggs, fresh produce, frozen ready meals, and bakery & pantry items, with reassurance on freshness and quality for every category.

Butchered Meat — Premium, Fresh & Temperature-Controlled Delivery

Our butchered meats are premium quality, fresh, and delivered chilled using temperature-controlled courier services to maintain safety and freshness from dispatch to your door.

We stock trusted, high-quality brands including Birchstead, Pilgrims Premium, Red Tractor, and other recognised suppliers known for high welfare standards and consistent quality.

How should butchered meat be stored?

Once delivered, butchered meat should be placed straight into the fridge and kept in its original sealed packaging until use.

Storage tips:

  • Keep refrigerated at the temperature stated on the label
  • Store raw meat separately from ready-to-eat foods
  • Follow all storage instructions provided on the packaging

Can butchered meat be frozen?

Yes. Butchered meat can be frozen if it is still within its use-by date and has been handled correctly.

Best practice:

  • Freeze as soon as possible after delivery
  • Ensure packaging is airtight or freezer-safe
  • Defrost slowly in the fridge, never at room temperature

How long does butchered meat last?

Shelf life varies depending on the cut and product type. Always follow the use-by date printed on the packaging. Once opened, consume within the time stated by the producer.

Seafood — Frozen, Temperature-Controlled Delivery & Storage

Our seafood is supplied frozen and delivered using temperature-controlled packaging to help maintain quality and food safety during transit. This section explains how to store frozen seafood correctly, how to assess condition on arrival, and what to do if there is a quality concern.

How is frozen seafood delivered?

Frozen seafood is delivered using UK next-day courier services only to reduce time in transit and maintain a frozen state for as long as possible.

Delivery standards

  • Temperature-controlled, insulated packaging
  • Frozen products packed separately from ambient items
  • Fast dispatch to minimise temperature fluctuation

On delivery, frozen seafood should be placed into your freezer immediately.

How should frozen seafood be stored?

Frozen seafood must be stored in a freezer as soon as it arrives.

Storage guidance:

  • Place directly into the freezer on delivery
  • Store at the temperature stated on the packaging
  • Keep products in their original sealed packaging until use
  • Do not leave frozen seafood at room temperature

Correct storage is essential to maintaining quality and safety.

How long does frozen seafood last?

Frozen seafood shelf life varies by product.

  • Always follow the best-before or use-by date on the packaging
  • Keep frozen until ready to use
  • Once defrosted, consume within the timeframe stated and do not refreeze

For best quality, use frozen seafood within the recommended storage period.

How should frozen seafood be defrosted?

For food safety and best results:

  • Defrost seafood slowly in the fridge
  • Keep in its original packaging or a sealed container
  • Do not defrost at room temperature

Once defrosted, cook and consume promptly.

Need help with a seafood product?

If you have questions about frozen seafood storage, refreezing, defrosting, or product condition, our support team is happy to help. Please include your order number and relevant details so we can assist efficiently via our live chat.

Fresh Produce — Fruit & Vegetables Delivered Fast with Royal Mail Tracked 24

Our fresh fruit and vegetables are carefully selected and packed to maintain quality, then delivered quickly using Royal Mail Tracked 24. This fast delivery service helps reduce time in transit, ensuring your produce arrives as fresh as possible. This section explains how to store fresh produce correctly, how long it typically lasts, and what to do if there is a quality concern on arrival.

How is fresh produce delivered?

Fresh produce is dispatched promptly and delivered using Royal Mail Tracked 24, providing:

  • Fast UK delivery
  • Reduced transit time
  • End-to-end tracking

This helps preserve freshness, particularly for delicate fruit and vegetables.

How should fresh produce be stored?

Storage requirements vary depending on the type of fruit or vegetable.

General storage guidance:

  • Refrigerate items that require chilling (such as leafy greens and berries)
  • Store other produce at room temperature in a cool, dry place
  • Keep produce in breathable packaging where possible
  • Wash produce only when ready to use, unless otherwise stated

Always follow any specific storage advice shown on the product packaging.

How long does fresh produce last?

Fresh fruit and vegetables have a naturally limited shelf life, which can vary depending on:

  • The type of produce
  • Storage conditions
  • Ripeness at the time of delivery

For best quality, we recommend consuming fresh produce as soon as possible after delivery.

Is variation in fresh produce normal?

Yes. Fresh produce is a natural product, so some variation in:

  • Size
  • Colour
  • Shape

is completely normal and does not affect quality or safety.

Need help with a fresh produce item?

If you have questions about storage, shelf life, or the condition of your fresh fruit and vegetables, our support team is happy to help. Please include your order number and details of the issue so we can assist efficiently.

Frozen Ready Meals — Convenient, Frozen & Temperature-Controlled Delivery

Our frozen ready meals are designed to offer convenience without compromising on quality. All frozen meal solutions are supplied frozen and delivered using UK next-day courier services with temperature-controlled, insulated packaging to help maintain their frozen state during transit.

This section explains how frozen ready meals are delivered, how to store and handle them safely, and what to do if there is an issue on arrival.

How are frozen ready meals delivered?

Frozen ready meals are delivered using UK next-day delivery only to reduce time in transit and maintain food safety.

Delivery standards:

  • Insulated, temperature-controlled packaging
  • Frozen items packed separately from ambient products
  • Fast dispatch to minimise temperature fluctuation

On delivery, frozen ready meals should be placed into your freezer immediately.

How should frozen ready meals be stored?

Frozen ready meals must be stored in a freezer as soon as they arrive.

Storage guidance

  • Place meals directly into the freezer on delivery
  • Store at the temperature stated on the packaging
  • Keep meals in their original sealed packaging until ready to use
  • Do not leave frozen meals at room temperature

Correct storage is essential to maintain quality, taste and food safety.

Need help with a frozen ready meal?

If you have questions about storage, refreezing, preparation, or product condition, our support team is happy to help. Please include your order number and relevant details so we can assist efficiently via our live chat.